MEET THE MODELS THE MAKING OF A YEAR THE MAKING OF A YEAR In recent years, Invicta Watch has established the tradition of publishing the highly anticipated, Invicta Calendar. Each year, the calendar photoshoot is always worthy of a party. In previous years, the lovely vistas of the Caribbean have served the calendar well. But for 2017, the starting point for the concept was a most unexpected and enchanting location. This unexpected dreamworld was the starting point for the 2017 Invicta Calendar. Only a few kilometers from the Invicta Watch Europe headquarters lays an impressive scope of land called, “Maasvlakte.” Although serving as one of the world’s largest harbors, the waters, land and beaches here are still very much pristine and fairly unpopulated. Until the 1960’s this area was largely under water. However, the Dutch have a long tradition for reclaiming land or sandbanks via sand suppletion. This process is executed maintaining environmental integrity while helping to stabilize and secure the area, making it safe. This unusual yet compelling setting served as the ideal location for the photoshoot. Six deep with few creature comforts but armed with a lot of equipment, the entire crew landed at the waters of Maasvlakte in the very early morning hours. And it was here, over five beautiful days in September that Invicta time was vividly brought to life. In the glow of the sunlight and expanse of the sea and beaches, the timepieces struck their poses with the help of truly beguiling models. Offering such a unique vibe and aesthetic, Maasvlakte truly reflected and showcased the essence of Invicta time, all the while inspiring the creative team each camera click of the way. The Invicta Calendar and the behind-the-scenes content is available for download at: www.invictawatch.com.
93 Online Touch Home