34 Giuseppe Savino & Antonio Stasi Vazapp Mission Vazapp is a community of professionals with a widespread network of agricultural knowledge. It provides a platform to exchange experiences, to encourage cooperation and disseminate knowledge among farmers. Vazapp’s fundamental element is the friendly environment it creates, useful to put all the people of different hierarchical and social standings at the same level. Data collected about the community of farmers allow for statistical analyses about needs, perceptions, social capital and relationships. Outputs are then shared to policy makers and discussed for policy actions development. Impact & 4 returns Inspiration Vazzap aims to change the way farmers brand themselves and their product; by using storytelling strategies the farmers can put themself at the center of their communication so people get a better understanding about the story behind the food they eat. Social Capital Vazapp is able to engage all kind of stakeholders that otherwise wouldn’t necessarily interact with one another (e.g. farmers with lower education and limited network skills) Natural Capital Financial Capital Vazapp ensures a healthy soil through pest control for growing crops in a sustainable way. Funds generated by Vazzap are used to train farmers and to promote their products and farms. The final aim is to generate a more aware community that is better able to adapt to the new world; by understanding how to innovate and how to efficiently communicate and sell products in this modern era.
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