INTRODUCTION In the face of sharp volatility increases across the global economy and proliferating signs of resource depletion, the call for a new economic model is getting louder. In the quest for a substantial improvement in resource performance across the economy, businesses have started to explore ways to reuse products or their components and restore more of their precious materials, energy, and labor inputs. The time is right, many argue, to take this concept of sustainable business models one step further, to analyze its promise for businesses and economies, and to prepare the ground for its adoption (Ellen Macarthur Foundation, 2013). 81
82 Online Touch Home