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A modern smart webcam does exactly that. You put it in your house and every time it sees your daughter or son, it will ask you to confirm which family member it is. After a few days, the webcam has automatically learned to identify the whole family from all angles. This does not always work though. If your daughter enters the house wearing a new hat, then the webcam suddenly does not recognise her. Your webcam will use Deep Learning to resolve this problem in the future. Deep Learning computers are ultra smart computers that can learn in a similar way to the human brain. Deep Learning computers are already amazingly intuitive and very very smart. For example, the 2011 Watson Supercomputer defeated the two best human players in the television game ‘Jeopardy’. The amazing thing was these computers actually became more intelligent with each new day and game. Google’s ‘AlphaGo’ defeated a top player in the Asian board game ‘Go’ last year and ‘Libratus’s’ computer program defeated the the best poker players in the world with its Deep Learning this year. Games are ideal for challenging Deep Learning computers, but of course they are also used for all sorts of serious applications. For example, IBM Watson assists cancer research to develop better treatment methods by analysing clinical studies. Watson is also deployed to develop Artificial Intelligence for self-propelled cars which are forecast to be the biggest consumer technology ‘game changer’ over the coming 5-10 years. According to research by Accenture, Artificial Intelligence (AI) is set to double the Gross Domestic Product growth rates of 12 developed economies by 2035. Technology which touches us all to this extent cannot be ignored and will rapidly expand the desire and demand for AI gadgets and technology which can be tailored to marketing applications and brand enhancements. digit al 14- CONTINEW

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