Studio, the studio would later become, The Walt Disney Company. In the late 1920’s, on a train ride from New York City to Hollywood, Disney began sketching a cartoon character fashioned after a mouse. Mickey Mouse’s beginnings on Walt’s legal pad were quite modest and not very promising. Mickey’s first appearance in a test screening for the short, 'Plane Crazy', was not a hit with audiences and Disney failed to land a distributor. But, he had faith in this good-natured mouse and by Mickey’s third appearance, (with a distributor secured) in 'Steamboat Willie', audiences fell in love and Mickey Mouse’s journey to icon status officially began. Since his humble debut in 1928, Mickey Mouse has since become the most recognizable and enduring characters of all time and general all-around mascot for Disney. Through the scope of Walt Disney’s vision, the entertainment experience and Mickey Mouse’s role within it diversified, evolving and expanding its scope to include an entire cast, loved the world over. Guided by the most beloved characters on earth; film, television, and amusement park entertainment converged, completely transforming cultural and commercial enterprise into a cherished and timeless empire. This heritage that began from the imagination of a young boy and his drawings, continues to inspire and inform all these decades later. SEC. 35 ISSUE NR 2 YEAR 2018
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